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Twitter rebranding: A trademark example to avoid

“X” has for a long time been an important part of Elon Musk’s rise to fame

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The bird has already flown away. In its place, a spectacularly non-distinctive letter. Since last Monday, 24th July 2023, “X” has swiftly taken over as a new name for twitter, one of the biggest social media companies in the world, along with a new “X” design representation, a stylized black-and-white version of the letter.

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